Bengard Ranch, Inc.

Job Info
  1. Job Title: Sales Person
  2. Location: Salinas, CA
  3. Number: 10154
  4. Post Date: 3/13/2018
Job description

JOB TITLE: Sales Person

DEPARTMENT: California/Arizona Vegetables

FLSA: Exempt

REPORTS TO: Vice President Sales and Marketing



Responsible for achieving sales goals and performance metrics for assigned sales territory, accounts or indirect sales channels, and new business development. Responsibilities include sales and customer/supplier commitments for all production seasons throughout California and Arizona. Works closely with Growing, Harvest, and Forecasting to achieve expectations.



  1. Primary customer interface for generating sales and managing inquiries regarding products, prices, and product availability within assigned territories or product lines.
  2. Develops new business through the identification of new customers and expanded product lines or additional volume/product mix for existing customers.
  3. Identifies potential customers and generates initial contacts. Follows up on various sources of lead generation to establish new business relationships.
  4. Collaborates with Sales, Harvest, Quality, and Production teams to align customer sales expectations with planting/harvest schedules across various production regions.
  5. Estimates or quotes prices/contract terms.
  6. Provides after-sale problem resolution and support.
  7. Monitors and reports on market conditions, product innovations and competitors’ products relative to assigned territories or product lines.
  8. Develops and maintains positive relationships with key customers/suppliers, including negotiating and closing on major contracts.
  9. Supports sales transactions from inception through to delivery.
  10. Monitors customer payments and manages collections as needed. Works closely with customer and Accounting to minimize aged receivables.
  11. May travel to production areas or to customer sites to maintain contact as needed.
  12. Fosters and maintains grower/supplier relationships within assigned product line(s) to ensure effectiveness as well as identify areas of improvement for future planning.
  13. Monitors Sales metrics including sales account volumes, targets and goals.
  14. Provides input for budget and cost reports as required for financial planning with management team and General Manager.



  • Other duties may be assigned.



  1. Bachelor’s degree in agri-business/agriculture, business/marketing, or equivalent preferred.
  2. Advanced knowledge of industry including regulations, guidelines, and standards.
  3. Advanced proficiency in MS Office (Outlook, Access, Excel, and Word) is desired.
  4. Familiarity with Sales database software a plus.
  5. Bilingual a plus.



  • 5+ years of wide agricultural experience in direct or indirect sales; food or agriculture industry required.
  • Knowledge of Famous Software or similar sales database is a plus.
  • Proficiency with MS Office, in particular Excel/spreadsheets and ability to create and run reports.



  • Strong interpersonal skills with the ability to successfully interact with customers and in-house staff at all levels.
  • Ability to keep information confidential.
  • Excellent verbal and written communication.
  • Strong organizational skills.
  • Strong problem solving and analytical skills.
  • Strong skills in explaining financing and sales programs.
  • Ability to manage changing priorities and work under pressure with deadlines.
  • High attention to detail and ability to analyze and react to data changes in a highly flexible product scheduling/harvesting environment.



  • Ability to sit for extended periods of time up to 75% of time.
  • Ability to work for extended periods in front of a computer screen.
  • Travel to multiple growing regions or customer locations as needed.



  • Occasional field work resulting in exposure to dirt, dust, mud, rain, and wind.
  • Occasional cooler work resulting in exposure to cold and noise.

Equal Employment Opportunity Employer. M/F/D/V.

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